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Author: Loc Pham

SEO Frustrations? Keep It Simple.

SEO, what is it? You’re probably scratching your head and thinking “Is that a slang word for something?” Sadly, no. Search Engine Optimization or SEO is what most people commonly refer it as is the attempts to improve search engine rankings. So, you know when you’re searching something up on google and all the results that come up? Yeah, there’s a ranking on which display links to pages are considered relevant and authoritative. How that is measured is by analyzing the number and quality of links from other web pages. Do people even go past the third page of...

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How to Take Your Social Media to the Next Level

You’ve spent hours researching, analyzing, and finally creating compelling content to help you reach whatever content marketing objective you have. Now comes the part that ties it all together, promotion. What’s the best way to do this you ask? Easy, social media. Social media has become a cornerstone of marketing strategy; it doesn’t matter what industry you’re in, it is a tool you should be using every day to interact with consumers. Before I continue on, you are probably wondering why you should also advertise on social media. Well, let us explore what social media is for those who...

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What is Out of Home Advertising?

So you’re wondering what Out-of-Home Advertising is? Based on the general assumption, the first thought that comes to mind when Out-of-Home Advertising is mentioned are pictures of billboards on city buildings or along the highway. Now, as important of a role they have in the space, there’s so much more to it. You’re surrounded by so many various forms of OOH advertising daily, but let’s simplify the concept so we may better understand it. You have probably heard that the regular American is exposed to roughly around 4,000 to 10,000 advertisements each day. That’s crazy, right? Out-of-Home advertising (OOH...

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